Starting in the 80s and continuing even to the present day is some genres, women in music videos have largely been objectified and shown as nothing more than hunks of meat or livestock to be bought, sold, and used at the buyers discretion. The video I'm about to show you, however, seems to diverge from this path of sexism, and usher in something new, though still slightly unsettling. Take a look.
Watch the young Hispanic woman in the video, and the elderly woman earlier on. Pathetic, aren't they? It's a harsh statement, but one that is ultimately true. The elderly woman has taken an entirely submissive role, seeming content to weep in one short frame and then later on in the background, once more relegated to being nothing more than scenery. The second woman almost mocks the conventions of music videos. A flash of her bra is seen after we watch her try to rub something (lipstick?) off of her face in a disturbingly sensuous fashion.
This is definitely different than most things we've seen before, but does it break the stereotype? Hardly. It just lets us look at it from a unique and undeniably dark point of view.
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